Independents' Day


Independents' Day, Retail NI’s signature campaign, celebrates the huge contribution that independent retailers make to the local economy and to our towns, cities and villages right across the province. 

Our campaign also highlights to consumers the importance of supporting their local businesses, encouraging consumers to make the most of their town centres, high streets and convenience stores, not just in July, but all year round. 

Where will you buy this July?

Here is an ‘all you need to know’ shopping list for Independents’ Day 2018.

Shopping List

Download printable PDF version of flyer >


QRadio   Heathrow   Translink

Q Radio is our media partner for Independents' Day while Heathrow is our primary sponsor.

Translink is encouraging shoppers to use public transport on Independents’ Day and enjoy a range of summer discount bus and train tickets for great value and convenient journeys right across Northern Ireland.

Social Media

Hashtag: #IndieDayNI18

Download Twibbon >

Press Room (click to download)

Food at top of Northern Ireland’s shopping list as consumers shop local >

Lord Mayor of Belfast drives home “shop local” message to consumers as annual Independents’ Day campaign launches

View image gallery of launch >

If you have a story, want to know more or would like to share what you’re doing this Independents’ Day, contact Jane Williams or Claire McKee at JComms on 028 9076 0066 or //

Marketing Toolkit

A downloadable, helpful guide for retailers to make the most out of Independents’ Day 2018:

Download toolkit >